Showing posts with label editors. Show all posts
Showing posts with label editors. Show all posts

25 June 2018

Editors, Teachers and Writers (a restrained rant)

by Steve Liskow

A few days ago, I took umbrage at the following post on the SMFS site:

Content editors--book doctors, developmental editors, or whatever else practitioners of this trade call themselves nowadays--are an unjustified expenditure for most aspiring writers. They commonly charge well into four figures and won't guarantee to make your book any better at all. They claim to be able to help with ethereal things like plot development, imagery, pace, and other nonquantifiable elements, but they won't guarantee those things will be any better whatsoever once they're done because they can't. The only thing a freelance story editor or a like contractor working with a tiny indie press can guarantee to authors is to separate them from a lot of their money with no provable advantage for them.

Bull.

Before I continue, let me say that the only published work I find for this writer on Amazon is a grammar, punctuation and STYLE guide that looks too expensive for its length. I didn't read it, but whether it's good or bad, the mention of style in the title makes the entire statement above eat its tail.

Many agents and publishers now encourage an "aspiring writer" to get a professional edit before submitting their work. They seem to think that an expert can someone's plot development, character arc, or pace, all of which are both quantifiable and qualifiable elements of writing. They're in a position to know, aren't they?

There's a law in physics that says conditions equalize because something (heat, cold, pressure, etc.) flows from an area of greater concentration to an area of lesser concentration. Education is based on a similar idea: that people with more knowledge or expertise can pass it on to students who have less of those things. That's why schools and colleges exist. We require American students to study English (including writing or composition) for their entire career. Centuries of experience prove the subject matter can be taught and learned. Those are different sides of the coin and there are good and poor teachers, just as there are good or poor students, mechanics, doctors, painters, plumbers, mechanics, cooks, photographers, drivers, critics or anything else you can name.

Since I started teaching and switched over to writing, I have read at least a thousand books about writing or teaching writing. A depressingly high percentage of them are poor, but even those usually taught me something.
 If you don't think you can improve your craft or help others improve theirs, you shouldn't sit at the table. When Stephen King accepted the 2003 National Book Award for Distinguished Contribution to American Letters, he said, "I've tried to improve myself with every book and find the truth inside the lie. Sometimes I have succeeded. I salute the National Book Foundation Board, who took a huge risk in giving this award to a man many people see as a rich hack."

I quote King because, like anyone who stays around, he's a much better writer than he was when he wrote Carrie, and that was a heck of a book. Now he does character backstory and depth as well as anyone out there and he writes much better female characters than he used to. He uses throwaways and irony, too. In other words, he's learned to throw more than a fast ball. I'm about 3/4 of the way through his newest book, The Outsider, probably the best book I have read so far this year.

Writers use critique groups and beta readers, both cheap forms of editing. Some groups and readers are great and some are not, but you can learn a lot from people who do something better than you do, and maybe as much from people who love the work even if they don't do it (Writers need readers, if nobody ever mentioned that before). Feedback is a form of learning and teaching. Schools and colleges offer creative writing classes. Those enterprises are aimed at making writers better at the qualifiable and quantifiable elements mentioned above. Of course those teachers and institutions ask for money. Living isn't free, and nobody who is very good at something should have to do it for free, either. If you don't believe that, try comparison shopping for knee replacements.

At the first writing conference I attended, I signed up for a critique and sent 25 pages of my MS in advance. Kate Flora, an excellent writer and teacher, spent about twenty minutes with me, and I learned more in that conversation than in the last year of struggling through several how-to books. I didn't follow every suggestion Kate offered, but I considered them. Years later, when I sold my first novel (a different one), Kate blurbed it. She also edited my first few short stories. All of those stories were measurably better because of her work on them.

I am a freelance editor now, and I taught English in an urban high school and a community college for thirty-three years. I know or have worked with several other fiction editors--many of whom I met through MWA, SinC, or both, and they include Barb Goffman (also here on Sleuthsayers), Jill Fletcher, Chris Roerden, Lynne Heitman, Leslie Wainger and Ramona DeFelice Long.

Every one of them will make a manuscript better. They can all explain how and why it's better, too. But only a fool would guarantee that editing will result in a sale. Taste is a personal thing; connecting it to quality is like juxtaposing apples and snow tires.

As I write this, I'm also reading reports that Koko, a 46-year-old gorilla, has passed away. Koko revealed aspects of primates we'd never suspected before, showing maternal love for kittens and other small animals, and telling her handlers she wanted to be a mother. She told her handlers through the more than one thousand words she learned in sign language. People taught a gorilla a larger vocabulary than the average politician.

Think what she could have done with a word processor and a good agent...to go along with those teachers.

26 May 2018

Top Ten Peeves of Writing Teachers

by Melodie Campbell (Bad Girl) 

Recently, a jovial colleague asked me if I was a good teacher or an evil one.
I'm definitely on the kind side of the equation.  The last thing I want to be is a Dream Killer.  But even the kindest, most dedicated writing teachers can get frustrated.  So when a colleague suggested I rant on these pages, I gracefully accepted.  (With the sort of grace that might be associated with a herd of stampeding mastodons.)

So here are my top ten peeves as a writing teacher:

THE OBVIOUS

1.  "I don't need no stinkin' genre" - aka Students who turn their noses up at the genres.

In addition to basic and advanced writing skills, I teach the genres in my Crafting a Novel course.  Meaning, we deconstruct each of the main genres of fiction (mystery, thriller, romance, sci-fi, fantasy, western, literary...) to see what publishers expect.  This is particularly important when it comes to endings.  Mickey Spillane said those famous words:  "Your first page sells this book.  Your last page sells the next."

Most publishers categorize the books they accept into genres.  Most readers stick to a few genres they like best for their reading pleasure.  So it stands to reason that if you can slot your work into an already active genre, you have a better chance of getting published and read.

Many students refuse to classify their work.  They feel it is 'selling out' to do so.  (Yes, I've heard this frequently.)  They don't want to conform or be associated with a genre that has a formula.  (One day, I hope to discover that formula.  I'll be rich.)

So I often start out with half a class that claims to be writing literary fiction,  even though not a single student can name a contemporary literary book they've actually read.  *pass the scotch*

2.  The memoir disguised as fiction.

These students have no interest in writing fiction. They really only want to write one book ever, and that is the story of their life.  (Ironically, many of these students are only twenty years old...sigh.)  But they know that memoirs of unknown people don't sell well, so they're going to write it as a novel.  Because then it will be a bestseller.

Here's what I tell them:  What happens to you in real life - no matter how dramatic and emotional it is for you - usually doesn't make a good novel.  Novels are stories.  Stories have endings, and readers expect satisfactory endings.  Real life rarely gives you those endings, and so you will have to make something up.

If you want to write your life story, go for it.  Take a memoir writing class.

3.  "My editor will fix this" - Students who think grammar and punctuation are not important.

Someone else will fix that.  They even expect me - the teacher - to copy edit their work.  Or at least to ignore all seventeen errors on the first page when I am marking.  *hits head against desk*

I should really put this under the 'baffling' category.  If you are an artist or craftsman, you need to learn the tools of your trade.  Writers deal in words;  our most important tools are grammar, punctuation and diction.  How could you expect to become a writer without mastering the tools of our trade?

4.  The Hunger Games clone.

I can't tell you how many times students in my classes have come determined to rewrite The Hunger Games with different character names on a different planet.  Yes, I'm picking on Hunger Games, because it seems to be an endemic obsession with my younger students.

What I'm really talking about here is  the sheer number of people who want to be writers but really can't come up with a new way to say things.  Yes, you can write a new spin on an old plot.  But it has to be something we haven't seen before.

There are just some plots we are absolutely sick of seeing.  For me, it's the 'harvesting organs' plot.  Almost every class I've taught has someone in it who is writing a story about killing people to sell their organs.  It's been done, I tell them.  I can't think of a new angle that hasn't been done and done well.  Enough, already.  Write something else.  Please, leave the poor organs where they are.

THE BAFFLING

5.  The Preachers:  Students who really want to teach other people lessons.

And that's all they want to do.  Akin to the memoir, these students come to class with a cause, often an environmental one.  They want to write a novel that teaches the rest of us the importance of reuse and recycle.  Or the evils of eating meat.

Recently, I had a woman join my fiction class for the express purpose of teaching people how to manage their finances better.  She thought if she wrote novels about people going down the tubes financially, and they being bailed out by lessons from a friendly banker (like herself) it would get her message across.

All noble.  But the problem is:  people read fiction to be entertained.  They don't want to be lectured.  If your entire goal is to teach people a lesson, probably you should take a nonfiction course.  Maybe a PR one.  Or here's a novel <sic> idea: become a teacher.

6.  Literary Snowflakes - Students who ignore publisher guidelines.

"A typical publisher guideline for novels is 70,000-80,000 words?  Well my book is 150,000, and I don't need to worry about that because they will love it.  Too bad if it doesn't fit their print run and genre guidelines.  They'll make an exception for me."

I don't want to make this a generational thing. Okay, hell yes - maybe I should come clean.  I come from a generation that was booted out of the house at 18 and told to make a living.  'Special' wasn't a concept back when we used slide rules instead of calculators.

Thing is, these students don't believe me.  They simply don't believe that they can't write exactly what they want and not get published.  And I'm breaking their hearts when I tell them this:  Publishers buy what readers want to read.  Not what writers want to write.

7.  Students who set out to deliberately break the rules in order to become famous.

There are many ways to tell a story.  We have some rules on viewpoint, and we discuss what they are, the reasons for them, and why you don't want to break them.  The we discuss why you might WANT to break them.  Apparently this isn't enough.  *sobs into sleeve*

I have some students who set out to break every rule they can think of because they want to be different.  "To hell with the readers.  I'll head-hop if I want.  And if Gone Girl has two first person viewpoints, my book is going to have seventeen!  No one will have seen anything like it before.  They will think I'm brilliant."

Never mind that the prose is unreadable.  Or that we don't have a clear protagonist, and thus don't know whom to root for.  e.e.cummings did it.  Why can't they?

8.  Students who come to class every week but don't write anything.

They love the class.  Never miss a week.  But struggle to complete one chapter by the end of term.  Not only that, this isn't the first fiction writing class they've taken. They specialize in writers' workshops and retreats.

It seems baffling, but some people like to hobby as aspiring writers.  They learn all about writing but never actually write.  Of course, we veterans can get that part.  Writing is work - hard work.  Writing is done alone in a room.  In contrast, learning about writing can be fun.  Especially when done in a social environment with other people.

THE 'I COULDN'T MAKE THIS UP'

9.  Other writing teachers who take our classes to steal material for their own classes and workshops. *removes gun from stocking*

Not kidding.  I actually had an adult student come clean about this.  By class seven, he hadn't done any of the assignments and admitted he was collecting material to use for the high school creative writing class he taught.  I'm still not sure how I feel about that.

10.  Students who don't read.

This is the one that gets me the most.  Last term I did a survey.  I asked each student to write the number of books they had read last year on a small piece of paper and hand it in.  I begged them to be honest.  They didn't have to write their names on the paper, so I would never know who had written what total.  Here's the tally of number of books read:

Highest number by one person:  26

Lowest number by one person:  0-1

Average:  7

Yup, I'm still shaking my head over that low.  He couldn't remember if he'd actually read a book or not.  (How can you not KNOW?)

And these people want to be writers.  *collective groan*

To be clear here:  I read 101 novels last year.  I read for one hour every night before bed and have done so for years.  That's seven hours a week, assuming I don't sneak other time to read.  Two books a week.  And that doesn't include the hours I spend reading student manuscripts over three terms.


If reading isn't your hobby, how can you possibly think you can write?  Why would you want to??


FINAL THOUGHTS

Here's what I've learned:  Students take writing courses for all sorts of reasons.  Some take it for college credit course.  Some take it for interest, as they might take photography or cooking classes.  Some need an escape from dreary jobs, and a writing class can provide that escape, if only temporarily.  But many actually do hope to become authors like I am.  When I connect with one of them, and can help them on their way, it is magic.

There is no greater high.

Melodie Campbell writes capers in between marking assignments.  Or maybe to avoid marking.
The B-Team is her latest.  You can get it at all the usual suspects.

on AMAZON





01 December 2017

Interview: 7 Crime Fiction Editors on the State of the Short Story Market


by Thomas Pluck

I've only been writing crime stories regularly for seven years, but I've been a reader for thirty. We have the big two of Ellery Queen and Hitch, and various smaller venues. Many have come and gone. I made my first sale to Blue Murder in 2001 which promptly folded. That was after Pulphouse accepted it in 1996, to my great joy. And then they folded. Blue Murder actually published "We're All Guys Here," which you can read at [PANK] Magazine. Blue Murder paid twenty-five bucks, I think.

Sixteen years later, we've seen many rise and fall. The Big Click, an online with subscriptions edited by Nick Mamatas. ThugLit, edited by Todd Robinson, which had many stories chosen for The Best American Mystery Stories, and my Jay Desmarteaux yarn "The Last Detail." Spinetingler, an online magazine that had a brief Kindle edition (my story "Two to Tango" appears in it) and they have announced a print edition. All Due Respect, which was online, and now gone, published "White People Problems," which later became "Mannish Water," published in Betty Fedora, which is still around, publishing irregularly. A newcomer is Down & Out Magazine, by the press of the same name (my publisher) which has published two print issues. Another is Black Cat Mystery Magazine, from Wildside Press, which just published its first issue.

There are many more that have come and gone. Needle, a Magazine of Noir. Shotgun Honey, the forefront of flash fiction, remains publishing. Powder Burn Flash, Hardboiled Magazine, started in 1985 by Wayne D. Dundee and taken over by Gary Lovisi, a print-only pulp, shuttered a year or so ago. Murdaland (RIP), Manslaughter Review (alive, a yearly publication), Plots With Guns (I can't tell, they're like the killer in a slasher movie, never count them out), The Flash Fiction Offensive, Out of the Gutter, Dark City. There's also The Strand and Suspense Magazine in print, but I've never gotten a response from either editor for stories or interview queries. I know The Strand publishes one new story a month, so they're a tough one to break into, but you'll be among the legends if you do.

One mag that came up, in bitter memory, was the short-lived NOIR Magazine that raised $36,000 by crowdfunding for a digital-only release on iPad. I was a contributor. With such a limited market, iPad owners, I didn't understand how they would last. I read it on my mom's iPad. It was buggy and I couldn't read it. And then NOIR Magazine was gone. I hope the authors were paid well, because that was a big chunk of change for one issue. Gamut Magazine was multigenre and raised $55,000 - Editor Richard Thomas just announced they're shuttering after a SINGLE YEAR. After a 30% increase in subscriptions. I'm not sure they had a sustainable business model if a 30% jump in subs wasn't enough to keep it afloat. It's rough out there. If you read on, you'll see that getting $2.99 an issue for a magazine that produced regular award-winners can be like pulling teeth.

What's the deal?

Another thing that hasn't changed is that some pay pro or semi-pro rates, others don't pay at all, and a few pay the Mystery Writers of America minimum of $25, which lets them be anointed as official markets and be considered for the Edgars. If you write a 2500 word story, that's a penny a word. Considered pulp rate in the '30s, maybe you can buy lunch with it these days. No offense to the magazines who pay this rate, but I wish the MWA looked toward the SFWA and set a higher bar for professional rates. It would shrink the pool of "official markets," yes. But wouldn't it be nice to be paid a nickel a word? But to do that, you have to sell copies. And fewer and fewer are sold these days. I couldn't find Alfred Hitchcock or Ellery Queen at Barnes & Noble. You can get them at The Mysterious Bookshop in Manhattan, or you can subscribe.

So I wanted to get an idea of what could be done to enrich the short story market for crime fiction, so I asked six editors a few questions about the state of things. My questions in bold.

Carla Coupe, Black Cat Mystery Magazine (in print and accepting submissions)

Carla Coupe has been at Wildside Press for over 7 years, and co-edits Black Cat Mystery Magazine, their newest ​publication. Her short stories have appeared in several anthologies, and two were nominated for Agatha Awards. One of her Sherlock Holmes pastiches, "The Book of Tobit," was included in The Best American Mystery Stories of 2012. (Read her full interview with Barb Goffman here.)

Why do you think a market should pay, and does the MWA minimum have a bearing on your payment structure?
​Markets should pay because writers are talented artists who deserve payment for their works. We pay a competitive per word rate, so the total amount depends on story length.

How much do you charge for an issue, and did raising or lowering the price have a severe impact on readership?
Paper copies are $10 each, plus shipping (but if you subscribe you get a price break), and the e-versions are $3.99 each (ditto regarding subscriptions). We want to keep both versions affordable and set our prices with that in mind.​

Do you think the free online magazines cut into sales?
​They probably do to some degree, but just as important is that they set the expectation​ that everything on the web should be free. It's very frustrating for many artists, authors, and musicians.

Does paying for a story raise the bar of quality of what you'll accept?
​We've been very fortunate to receive many amazing stories--more than we can include in the next two issues--so that isn't an issue for us.

What has been your experience running a magazine in the crime genre, and why do you think there are fewer paying markets in Mystery than SF and Horror?
​Since we have just started Black Cat Mystery Magazine, we don't have a lot of experiences to share yet. So far it's been very positive, if a bit hectic. We're fortunate that we have such a large pool of talented writers to draw from, and time will tell regarding our success in the marketplace. I'm not sure why there are fewer paying markets in the mystery and crime field -- perhaps because there are so many crime shows on TV? It could be that fans of the genre can get their mystery fix on the box, and/or don't have the time or inclination for reading. But that's just a guess.


Nick Mamatas, The Big Click (defunct, but back issues are online)

Nick Mamatas is the author of several novels, including The Last Weekend, I Am Providence, and Hexen Sabbath. His short fiction has appeared in Best American Mystery Stories, Year's Best Science Fiction & Fantasy, Tor.com, and many other venues. Nick has also co-edited several anthologies, including Haunted Legends with Ellen Datlow, The Future is Japanese, Phantasm Japan, and Hanzai Japan with Masumi Washington, and Mixed Up with Molly Tanzer. His fiction and editorial work has variously been nominated for the Hugo, World Fantasy, Bram Stoker, Locus, and International Horror Guild awards.

Why do you think markets should pay, and does the MWA minimum have a bearing on your payment structure?
I think MWA's minimum is too low. It should be higher. A minimum of $100 per story is essential.

How much did you charge for an issue, and do you think raising or lowering the price would have a severe impact on readership?
We were a free online magazine that sold advertising, and also sold ebook editions of our issues for $2.99 each. We also offered subscriptions via Weightless Books. Once upon a time, Amazon allowed for direct subscriptions via Kindle, but small magazines with no print component are no longer allowed in that program. The ones you can subscribe to are grandfathered in.

Do you think the free online magazines cut into sales?
No, it's a different model. Does radio cut in to live music ticket sales? Maybe in some abstract sense, but they're really just two different ways of making money from songs.

Does paying for a story raises the bar of quality of what you'll accept?
No, it raises the ceiling on the quality of story we received though.

What has been your experience running a magazine in the crime genre, and why do you think there are fewer paying markets in Mystery than SF and Horror?
The sense I got was that the novel is so important to the genre that short fiction was always ever a sideline. One thing we categorically refused to take was the "enhancement" story about some side adventure of a novelist's series character, which agents often encourage their writers to produce. We didn't want afterthoughts. We were offered many many afterthoughts.

I think SF and horror have more paying markets because of organized fandom in those genres—it's generally fans with a little money to burn who start magazines these days, and they do it because of their love of the genre and to become prominent in the "scene."  The various awards in SF and horror have multiple short fiction categories, which also encourages writers to participate more. Crime/mystery doesn't have nearly the same level of organized fan activity.

Jack Getze, Spinetingler Magazine (in print and accepting submissions)

Former newsman Jack Getze is Fiction Editor for Anthony-nominated Spinetingler Magazine, one of the internet's oldest websites for noir, crime and horror short stories. His screwball mysteries -- BIG NUMBERS, BIG MONEY, BIG MOJO, and BIG SHOES -- were published by Down and Out Books, as is his new thriller, THE BLACK KACHINA. His short stories have appeared online at A Twist of Noir, Beat to a Pulp, The Big Adios, and several anthologies.

Why do you think a market should pay, and does the MWA minimum have a bearing on your payment structure?
We like to think everything we do is for the newer writers, including the small payment of $25. Getting paid for fiction meant a lot to Sandra and I when we started, and I think writers appreciate the token payment today as well. We'd like to raise that number if future sales allow it. The MWA minimum has not been a factor.

How much do you charge for an issue, and did raising or lowering the price have a severe impact on readership?
We've been online only, and thus free, for almost a decade, but we've just re-launched our print magazine in November. We're charging $5.95 for the ebook and $10.95 for the printed copy. Down & Out Books, our contract publisher, had considerable input on pricing. It could change in the future. Can't answer the second part because we haven't had enough time to gauge readership.

Do you think the free online magazines cut into sales?
No, personally I don't. I don't think readers buy a ton of short stories unless they're already interested in the writer. I might be wrong. Many people think it's the format, that apps and shorter stories you can read quickly on the telephone might be a more salable product. That takes money and investment that Spinetingler doesn't have right now. When Sandra calls me Spinetingler's "owner," it's because I get to pay the bills.

Does paying for a story raises the bar of quality of what you'll accept?
No. We've paid since inception, and my criteria is pretty simple: I buy the stories I personally enjoy reading.

What has been your experience running a magazine in the crime genre, and why do you think there are fewer paying markets in Mystery than SF and Horror?
We run some horror at Spinetingler, although not as much as crime, suspense and mystery. I'd run more horror if I saw stories I liked because our readers enjoy the it, but many submissions seem too gory for me. I had to call a fairly well known writer once and apologize. The writing was so good, the story intriguing, but damn it was gory with lots of body parts and blood. I couldn't finish, told the man somebody else would buy. Not me.

I believe sci-fi and horror have captured young readers' hearts more than mystery. Not sure why, but my guess is the tired image of Sherlock Holmes dooms the genre to a sitting room where old people sit and drink tea. Solving crimes is not as much fun as running from zombies. Every young person I know personally -- anybody under 50 is young to me -- loves sci-fi, horror and speculative fiction. I hope mystery isn't on the way out but I worry whenever I attend a mystery conference. Not many young readers.


Eric Campbell and Rick Ollerman, Down & Out Magazine (in print and accepting submissions)

Eric Campbell is the founder and publisher of Down & Out Books.  After spending twenty-five years in healthcare finance, Eric started Down & Out Books as an avenue to help develop and build “lost” authors. Since then, the company has published over 200 books and is home to several imprints including All Due Respect, Shotgun Honey and ABC Documentation.  The company specializes in the crime, thriller and suspense genres. 

Rick Ollerman was born in Minneapolis but moved to more humid pastures in Florida when he got out of school. He made his first dollar from writing when he sent a question into a crossword magazine as a very young boy. Later he went on to hold world records for various large skydives, has appeared in a photo spread in LIFE magazine, another in The National Enquirer, can be seen on an inspirational poster shown during the opening credits of a popular TV show, and has been interviewed on CNN. He was also an extra in the film Purple Rain where he had a full screen shot a little more than nine minutes in. His writing has appeared in technical and sporting magazines and he has edited, proofread, and written numerous introductions for many books. He’s never found a crossword magazine that pays more than that first dollar and in the meantime lives in northern New Hampshire with his wife, two children and two Golden Retrievers.

Why do you think a market should pay, and does the MWA minimum have a bearing on your payment structure?  
Eric: To get good stories from top name authors, yes, we need to pay.  They've taken time to write the story and, while the payment is pretty small, I hope to see that grow over time.  If we get the the big names then we should be able to submit to MWA for consideration.  So yes, the minimum did come was discussed when Rick and I first talked about launching the magazine.
Rick: The MWA minimum has a huge bearing on payment. The minimum is not large but it does several things: it makes each story we buy a professional transaction for the writer, it makes their work eligible for awards consideration (which would be wonderful for circulation), and as Eric says later, free does not work as a business model in the book and magazine business. If we don’t respect your work enough to pay for it, how willing are you going to be to work with me on the editing—some of which gets extensive, I’m not just a pass/fail type editor (two stories in the new issues have endings from me, and a story in the next issue will as well. Why do that much work for free? It’s because we’re all bonded by the desire to make each of these stories the best they can be). I only wish we could start out paying a per word rate like the two biggies in the field.

Interestingly, most of the writers have been surprised they get paid at all, even though it’s clearly stated on our submissions web page. They just want a story in our magazine. Which is another recurring thing I heard at Bouchercon: I want a story in your magazine. When Eric and I first talked about this and he asked, what should we call it, I immediately said, “Down & Out: The Magazine. D&O Books already has the image and identity you want to put out there. It would be up to us to put out a magazine worthwhile enough to bear the name.” And there’s no doubt in my mind we’re doing it, even though we’re young. I can tell you as editor I am uncompromising as to the stories that I’ll buy. And the idea is to get magazine readers to discover a writer’s books—which a number of people have told has happened with your own—and vice versa. We’re hoping contributing authors will publicize the existence of their work in the magazine, too.

How much do you charge for an issue, and did raising or lowering the price have a severe impact on readership?
Eric: The cost of each issue is $11.99 for TP and $5.99 for EB  for a number of reasons.  First, the authors are names you know and have been paid for their efforts. Second, until readership reaches a reasonable number to justify a print run, the book is POD so the cost to publish is a little higher. Third, the stories have been professionally edited and proofread. Bottom line, Down & Out: The Magazine is a high quality product with well-written stories. While lowering the price may result in a few add'l purchases, I don't think it would be substantial.
Rick: If you made the book free, or two dollars, the consumer values it lower than they would a competitive magazine with inferior stories that carries a higher retail price. Free doesn’t work. Occasional free can work wonderfully, occasional cheap can give you a nice boost in the arm and build loyalty from your customers, but an all the time free or cheap project simply means that’s the place your product will occupy in the consumer’s mind—at the bottom.
Show me one of the new magazines that has an all-new Moe Prager story by Reed Farrel Coleman? Or one that has a new Sheriff Dan Rhodes story by Bill Crider? In the next issue it’s a new Jim Brodie story by Barry Lancet? It doesn’t happen anywhere else.
Other magazines have used public domain short stories to fill pages because they’re cheap but we actually curate the stories we reprint and pay the entity that currently owns Black Mask. The short essays I write to introduce those stories should give readers an interesting peek into how we got here from there, then they get to read a story that may use language a bit looser than we do today but they’ll see that, damn, they’re fun to read.

Do you think the free online magazines cut into sales?
Eric: Free hurts everything we do. At some point though, free isn't sustainable. If you don't pay for content, then what kind of content will be available to you, the reader?  As a publisher, you pay for the cover, edits, proofreading, layout, etc. and if something is free, then how to you recoup your costs and, more importantly, pay the author for their hard work.
Rick: Free also robs the spirit and the heart out of what we do. What a sad state for poets who get paid with a contributor’s copy of the digest that took their poem. There’s no payment, token though it may be, the magazine doesn’t sell much, so it’s not like they’re looking at a hot growth curve, so they muddle along. No, what we do is exciting. And so very hard. Working with writers whose stories may almost work but not quite, or don’t have an adequate ending, or are too fat in the middle, or have a twist ending that you can guess from the first page—these are all problems we work on in the editing if despite these problems there’s an actual story there. By the time the issue’s almost done, all the stories have run together in my mind and they all start to read the same. Why do I do that? Because I am going to make this thing a success. And that’s something more than that weekly 8-pager they hand out at the grocery store on Fridays.

Does paying for a story raises the bar of quality of what you'll accept?
Eric: Absolutely, without a doubt.
Rick: It does, but more it’s the reputation of Down & Out, it’s the personal invitations I extend to writers (because face it, us writers don’t get a ton of love that way), and there’s a sense out there that this is going to be something and they want to be a part of it.

What has been your experience running a magazine in the crime genre, and why do you think there are fewer paying markets in Mystery than SF and Horror?
Eric: Thus far we've published two issues and we're still crawling.  We're trying to get the word out and grow this into a sustainable venture.  It takes a lot of hard work from numerous folks to pull it together.  Each issues will consist of 7 or 8 stories so if we do 4 issues a year, you're really talking about putting out 2 anthologies a year.  That's a TON of work.  I think there are fewer paying markets because total readership is down due to the aforementioned free content.  Again, I don't believe that's sustainable when no one is making a penny.  As much as we love what we do, you've still gotta eat.
Rick: I have no idea of the number of paying vs. non-paying magazines among different genres. I do know that for a while I was buying all the new magazines because I wanted to support not only the magazines, but my friends who were writing stories for them. But I found what I think most people find—I don’t like most of the stories. I just don’t. Maybe the writing’s okay but the poor endings ruin the experience. Or the writing’s just plain weak, on more of a high school level. Or the ideas are non-original and we’ve seen this story innumerable times before. Whatever. But I’d read these things and when I’d finish I’d have this funny twisted up feeling in my brain, like I’d just read something nobody had any business asking me to put down money for. That what I’d just read had been inconsistent. Three mediocre stories and one bad one can give me a feeling as though I’ve thrown away an entire day.

Everything we’re doing here is all aimed at accomplishing one thing: No. Bad. Stories. Not everyone can like every story. I can see one in particular in this second issue that is a good story but it is dark. And it’s that way because sometimes you just write a dark story. The point is, it’s good, and even if you read it and say, “That’s too dark for me, honey turn on all the lights,” you’ve already read it, it’s over, and you know you read a good story. Although you might not read that one again.

Todd Robinson, ThugLit (defunct, though back issues are available at Amazon)

Todd Robinson created and ran THUGLIT magazine for over a decade. He's not shilling anything in this bio. Sure, he wrote a couple of novels, but let's save us both the embarrassment of having to pretend you give a flying fuck.
Hi, Todd! That's Todd. Because like Conan, Cimmerian, he will not cry (or shill) I will shill for him. The Hard Bounce and Rough Trade are his Boo Malone mysteries, about a bouncer in Boston who runs an investigative agency called 4DC (as in Dirty Deeds Done Dirt Cheap) with his buddy. Good reads, Have at 'em.

Why do you think a market should pay, and did the MWA minimum have a bearing on your payment structure?
A market should pay, because any artist should be paid for their work. Even when we were a free online mag, I paid the writers with a t-shirt. And this was when we generated NO income whatsoever. It cost me almost three-hundred dollars per issue to produce the mag.

And while I think the offer of exposure is utter bullshit, we did legitimately give the authors that. I would never claim that it was a reason to submit to us (if you can get paid, you sure as shit should do so), but over time, the proof was in the pudding with regards to how many of our authors moved up the ladder by getting pubbed by us as a starting point. We worked our asses off to make sure as many people saw the work as possible. And that's a pride I still carry with me today. Every time I see a book on a shelf that started with the author having been published in Thuglit, Bitterness takes a short coffee break and allows Pride to have a small "Fuck, yeah" moment.

MWA made no impact whatsoever on our pricing. I'm not a member. The organization and I aren't friends. Part of it is that they even HAVE a fucking minimum, as though the price paid for a story is an indication of quality. Check the bookshelves, Best American Mystery Stories, the Anthony Awards, The MacCavity Awards…fuck it, ALL the awards (except the Edgars) to see if we presented amazing work from truly talented writers. According to the MWA, those stories aren't worth shit because of monetary ratios.

How much did you charge for an issue, and did raising or lowering the price have a severe impact on readership?
I started with the lowest price point at $0.99, and our readership dropped ninety-six percent. Apparently, thirteen cents a story was too much to ask. Once we rocketed up to six percent of the original readership, I raised the price to $1.99 and raised the author pay. Our readership dropped another third, and kept dropping until we were almost operating in the red in order to maintain the pay rate, and I shaved a decade off my life stressing daily about why we got all the acclaim, all the "love" and no sales.

Do you think the free online magazines cut into sales?
Absolutely. But like I said, we were free for years. And some of those free e-zines offer great material from editors who truly care about presenting quality fiction. Some just operate as a Mutual Admiration Society for authors to self-publish their own writing along with the works of their friends in order to impress their knitting circles. Those are usually fly-by-night productions that don't last six months, or whenever the jackasses realize how much work goes into it.

I made a lot of enemies with rejections, and never published a friend for being a friend. You can ask any writer that I'm close with personally. If the story wasn't good enough, it didn't get in. Period. Don't give a fuck who you are—or more importantly, who the fuck you thought you were. To do so would be a disservice to the few loyal readers we had, and a disservice to the writers themselves by presenting what amounted to a piece that didn't represent their talents to the fullest of their abilities.

I've said it before—we live in a society that would rather go to a free turd buffet with the off-chance that there's a shrimp hiding under a mountain of shit, than pay two bucks for a curated meal from a restaurant that built a reputation for high quality. I thought that over the years, we'd built a status that would have earned both us and the writers that much.

HOO boy, was I wrong.

Did paying for a story raise the bar of quality of what you'll accept?
Not at all. It increased the number of submissions we received, but the over/under on how many stories were quality over those that didn't live up to our standard remained the same. Our bar was set high with issue one. It never lowered. I never accepted a story from a "name writer" because I thought it would increase sales at the expense of a story I though was better. Would that have made sense business-wise? Sure. Am I as smart as I sometimes like to think I am? Fuuuuuuuck no.

What has been your experience running a magazine in the crime genre, and why do you think there are fewer paying markets in Mystery than SF and Horror?
It sucked. It was exasperating as hell. When I put up a video stating that I was ending the magazine, the goddamn thing got 7000 views in ten days, along with the wailing and gnashing of teeth that always accompanies a mag when it goes down. Problem was, we didn't move 7000 units of the magazine during the two years prior. If everyone who watched the video was willing to pony up what amounted to a buck a month, they wouldn't be watching that video!

I think it was that realization at the end that pushed me from straight-up frustration in to outright bitterness. Writers love having a market, but don't support them while they're in operation. But they sure will bitch and moan when they're gone.

The markets are disappearing because nobody wants to pay for the magazines. Fewer and fewer people read. Even fewer want to pay for it. That's the beginning, the middle, and the end of the problem. Writers can't get paid from a magazine when nobody is buying the magazine. Even the writers themselves.

Chris Rhatigan, All Due Respect (defunct)

Chris Rhatigan is a freelance editor and the publisher of All Due Respect Books

Why do you think a market should pay, and does the MWA minimum have a bearing on your payment structure?
I don't think there's any particular amount a market should pay. It's nice if the magazine can at least send a contributor's copy. If the magazine is just a website, then there's no way in hell it's making any money, so it's a bit unreasonable to expect payment. MWA had no bearing on our payment structure. 



How much do you charge for an issue, and did raising or lowering the price have a severe impact on readership?

We charged $2.99. When we did promos at 99 cents, we would sell triple the number of copies. The problem is Amazon's payment structure--you make 66% at $2.99 and up, but 33% at 99 cents. Of course, the idea is that you "hook new readers" with the lower prices, but I'm not convinced that ever happened. 



Do you think the free online magazines cut into sales?

No. I've never perceived the short fiction market as a zero-sum game. Many of the free sites I used to read are gone now and I highly doubt this has caused an uptick in readership for paying magazines.



Does paying for a story raises the bar of quality of what you'll accept?

Yes. ADR was a website that didn't pay writers for a few years. Later, we decided to release a magazine (Amazon and POD) and pay writers $25 a story. We received about ten times as many submissions. We ended up turning down some excellent stories.  



What has been your experience running a magazine in the crime genre, and why do you think there are fewer paying markets in Mystery than SF and Horror?

I enjoyed running the magazine and that's why it grew into All Due Respect Books. We still publish short stories in the form of collections by individual authors. About two years ago, it became clear that the magazine was taking up a significant amount of our time but was losing money. People in the crime fiction community were enthusiastic when we started and our first few issues sold a lot of copies. That didn't last. It was also a question of time. Running a magazine and a publishing house at the same time wasn't going to work. We chose the publishing house and that was the right choice. I think we have a long future ahead of us publishing excellent crime fiction while not going bankrupt. That's been my goal all along.   

To respond to the second part of your question, SF and horror sound like the exception to the rule. It's difficult to run a magazine that pays writers. I don't know anyone who reads short story magazines who isn't a writer. And writers often submit work to publications they've never read. I don't want to blame anyone here--writers, readers, editors, "the industry," etc.--but, for whatever reason, short story publications have a tiny audience, and I don't see that changing. 


Takeaways:


"Free hurts everything we do." 
I agree. I've heard it time and time again, readers who wait for a book to drop to free or 99 cents. BookBub has made a living at it. But unless readers buy the next book at a profitable price, writing is not sustainable.
"I hope mystery isn't on the way out but I worry whenever I attend a mystery conference. Not many young readers."
This will be the subject of a future post. Bouchercon may not be the perfect con to become the "Comicon of Crime" ... but we NEED a "Comicon of Crime," that is hosted in one place or by one group.
"Crime/mystery doesn't have nearly the same level of organized fan activity." 
This needs to change, but how to do it? 
"I wanted to support not only the magazines, but my friends who were writing stories for them. But I found what I think most people find—I don’t like most of the stories."
This is a big problem. When I read EQMM or AHMM even the stories that aren't my cup of joe are of high quality. I can't say that about every magazine. You need a place to cut your teeth, but that doesn't mean the story should be published. There are sites like Fictionaut and others where you can share your work and get feedback.
"The markets are disappearing because nobody wants to pay for the magazines. Fewer and fewer people read. Even fewer want to pay for it."
Big problem. But it ties into the quality issue. I loved ThugLit's high quality level and bought print issues from Amazon (I hate reading e-books now that I need glasses). But it wasn't easy to subscribe. If a mag can't do print subs--and I get it, it's a LOT of work--they need an email mailing list, minimum, to alert readers of new issues.
"writers often submit work to publications they've never read."
Much to editors' chagrin. Live and learn, writers. 

I went through the trouble of interviewing these editors to generate a discussion. Let's keep it civil, but what solutions do you see for these problems? Or do you think there's no problem at all?

26 May 2015

Turnabout is Fair Play

By Paul D. Marks

Okay, time for me to piss everyone off. Well, at least some agents and editors I’m sure.
I want to air some pet peeves about the above-named people. They have their peeves about us, so turnabout is fair play, right? They think it’s a crime if we don’t follow their guidelines—and everyone has a different set of guidelines. And I think it’s a crime that there’s no set standard so that we’re constantly scrambling to change our manuscripts every time we submit to a different person.

Peeve #1: No simultaneous submissions. Sure, I’ll send you my story or novel and I’ll just sit around for the next year and a half waiting to hear back from you....if I hear back from you at all. And lately, a lot of agents and editors are saying something to the effect of “if you don’t hear back from us within six weeks that means we’re not interested.” Nice. Whatever happened to manners—yeah, I know. But how hard is it to send a form e-mail saying thanks but no thanks. And if we never hear from them how do we know they got the story, especially if it was sent over the net. And then they put the fear of God into you if you dare follow up or contact them again. I think authors should rebel against the no simultaneous submissions policy and just submit everywhere you can. Then what? You go on some agent/editor blacklist that says “don’t accept anything so and so sends.” But what’s the alternative? Sit around and wait and grow old.


Peeve #2: Every editor or agent seems to want a different thing. The first 50 pages or the first three chapters. Some want a one page synopsis, some 2 pages. Another wants no more than one paragraph. Others want detailed outlines, another a summary. I don’t know about you but I get sick and tired of having to reinvent the wheel every time I submit something to someone. I understand they need guidelines, but do they realize how difficult they make it for us when there’s no set standard? So what if you send a 3 page synopsis instead of two pager? Or 2½ pages? You’re a malcontent. A subversive. It’s time for the balance of power to shift. Our time is valuable too. How about an industry-wide standard, so we don’t have to start over every time?

Peeve #3: They all have things that turn them off before you even get off the ground. There was a producer once who said if you submit a script with ellipses in it he would automatically reject it. Why? Did that make it a bad story? If a writer submitting to him, on their own or through their agent, would have taken out all the ellipses would that have made it a better story? Some agents or editors don’t like prologues. Well, what if there is a need for a prologue? Coming from a film writing background I understand the need to get into a story quickly. But one of the joys of books is that you can—or used to be able to—take a little longer to get off the ground. And sometimes a prologue is necessary. But I do know about cutting to the chase. In my rewriting gig I once chopped off all of Act I of a script and started on Act II, using just a few tidbits from the first act, inserting them where I could. I understand when the prologue is used for exposition and only exposition that’s not a good idea, but sometimes that’s what works for that particular project.

  Ricky_Nelson_free
Peeve #4: Everyone has a different opinion, so when you get notes from someone, but without a commitment, should you rewrite your manuscript every time? What if they still don’t like it? Or the next person who reads it doesn’t like the things you just changed for the last person? Write your story not theirs. That’s not to say you shouldn’t be open to criticism, but only if you agree it’s valid. I once optioned a script to a producer. He loved the dialogue. It was the best dialogue he’d ever heard. He gushed on and on about it. He gave it to a director who hated the dialogue. Magically and overnight the producer hated the dialogue. Another script I optioned several times went to an agent, early on, who complained that a scene was set in Union Station in L.A. “Nobody takes trains anymore,” he said. Should I have changed that? Would it have made all the difference and he would take me on? Well, I didn’t and he missed the whole point of why it was set in a train station, which was to contrast the “old” vs. “the” new in the context of a main character stuck in the past in some ways. So if you rewrite for everyone who has an opinion you’ll spend your whole life doing that. You can’t please everyone so please yourself. Like Rick Nelson said in his song “Garden Party,” “It's all right now, yeah, learned my lesson well, You see, ya can't please everyone, so you got to please yourself.”

I’m not saying it’s wrong to have guidelines and rules, but they should be consistent and not so rigid that you lose before you even get in the door. Sure, margins should be an inch. Manuscripts should be carefully proofread and edited. But just like everyone one wants one inch margins, they should all be on the same page (pun intended) with other things so we aren’t starting from scratch every time we submit to them.

Whew! Glad I got that off my chest. Let the arrows fly.

***

A little bit of BSP: My short story “Howling at the Moon” from the November, 2014 issue of Ellery Queen has been nominated for an Anthony Award. I’m very grateful to those who voted. And it certainly came as a surprise. Very cool, but very unexpected. If you want to read the story, click here and scroll down to the Short Story section. All of the short story nominees are here: http://bouchercon2015.org/anthony-awards/

Hope to you see at the California Crime Writers Conference

(http://ccwconference.org/ ). June 6th and 7th. I’ll be on the Thrills and Chills (Crafting the Thriller and Suspense Novel) panel, Saturday at 10:30 a.m., along with Laurie Stevens (M), Doug Lyle, Diana Gould and Craig Buck.

And please join me on Facebook: www.facebook.com/paul.d.marks and check out my soon-to-be-updated website www.PaulDMarks.com

Subscribe to my Newsletter: http://pauldmarks.com/subscribe-to-my-newsletter/



"Ricky Nelson free" by The original uploader was Mind meal at English Wikipedia - Transferred from en.wikipedia to Commons.. Licensed under CC BY 2.0 via Wikimedia Commons - http://commons.wikimedia.org/wiki/File:Ricky_Nelson_free.jpg#/media/File:Ricky_Nelson_free.jpg